Consumer Archetypes In Retail

Being that I was born and raised in the south, Georgia to be exact, I have a strong affinity for peaches seriously, I have a peach tattooed on my lower back. (Wait, was that TMI?) Anyway, yesterday I was perusing the latest beauty

my latest obsessions

Today my co-worker and I paid a trip to Bath & Body Works for a project we're working on, and I was pretty impressed with what I saw. They've clearly done their research, with each area of the store devoted to a particular customer-

Consumer Archetypes In Retail

When I visited Glam Lounge for the weekly Whats in Store feature last month, owner Diane Aiello let me browse the inventory of everything from spray tans to candles. As I finished up and was getting ready to step out of the store,

my latest obsessions

My extra large Anna Corinna Bag, Clif Bars (especially in Blueberry crisp and Banana nut bread!), The Millionaire Matchmaker, my SUPER soft pink sleep mask, and our wine of the month club membership!

Junkie Obsession du Jour: Sparkling Peach

When I visited Glam Lounge for the weekly Whats in Store feature last month, owner Diane Aiello let me browse the inventory of everything from spray tans to candles. As I finished up and was getting ready to step out of the store,